Winners Circle is where we run.
The Devil is in the details and requirements.
AdQuick has some top of class national brands that have migrated to their analytics and technology. Likewise, AdQuick has become familiar with our knowledge of handling some of the complexities of OOH given our years of successfully executed insertion orders with Integration Media Inc, who is also included in our partnership with exceptional performance and relationships with agencies.
The brands they work with demand analytics, speed, affordability and that marketing photos be above average to excellent. In order to participate, we simply check a toggle in our system after all the conditions have been met. If for some reason the conditions become unmet, we toggle the company to off and the display communications cease to AdQuick so they don’t jeopardize their client success. It’s really rather simple.
Here are the BENEFITS of the AdQuick Winners Circle deal:
- No more RFPs, focused RFOs (Request For Offers)
- No Glamour Posting pics
- Digital AND Static (these are NOT programmatic)
- Automated payment processing
- Payment within 30-60 days after POPs
- Availability from you and Guaranteed Pricing for you
- Validated criteria and metrics
- RFO Request Reporting and statistics
- Feedback on campaign status
- AdQuick Health Scoring to best prepare your inventory
Here is the list of the Media Owner REQUIREMENTS of the AdQuick Winners Circle deal:
| Business Deal Name: | Winner Circle |
| Regions: | Preliminarily Top 50 CBSA, to be expanded with adoption |
| Ad Space Offer Positioning: | First Look, Top of Waterfall, All COMPANY Exclusive Clients |
| Display Classification: | Static or Digital (not place based initially), Junior Poster and larger |
| Speedway Participant: | Yes, Co-op Agreement authorized |
| OOH CHARGER Enabled: | Yes, active participation |
| Availability Managed: | Yes, active participation |
| Participation Penalty: | Yes, Media Owner exclusion for pricing or availability negligence or health score |
| Displays Validated: | Yes, on an ongoing basis for expediency. |
| Health Score: | Yes, ADQUICK provided, incorporated into OOH CHARGER for viewing |
| Pricing: | Guaranteed Rate Approval Value (Base Price) |
| Impressions: | GeoPath or PerView (Preferred due to frequency) |
| Quality Scoring: | MetricOOH Scoring where and when curated |
| Marketing Photos: | Good to Excellent marketing photos – NOT Google Streetviews |
| General Liability Insurance: | Certificate copies on file and refreshed annually (client requirement!) |
There are also some conditions that will be outlined in the paperwork when a company elects to participate that will involve rate cards and priority placements.